GBarr DesignHolly Barr | GBarr Design

Willow Glen Charm Web Site

admin — Fri, 09 Sep 2011 07:03:12 +0000

My wife and I run a blog and Facebook page for our neighborhood called Willow Glen Charm. She’s the brains behind the operation, I designed and built the web site. : )

Logo for Holly Barr, Realtor

admin — Thu, 15 Oct 2009 17:02:13 +0000

When she started her real estate business in 2002, Holly was apprehensive about incorporating holly leaves into her logo. She was afraid it would seem “christmasy” all year ’round. I made the case that she frequently introduced herself as “Holly…you know, like Christmas” so it was pretty unavoidable. Furthermore, I believed that the simple mark of green holly leaves with red berries would be attractive, distinctive, and easy to apply to all of her materials and signage. She agreed, and today her logo is recognized throughought Willow Glen and the South Bay.

2009 Holly Barr Web Site

admin — Thu, 15 Oct 2009 04:27:51 +0000

Redesigned Holly’s web siteto better feature her increasing number of listings with an interactive and dynamic panel on the home page, as well as her blog and weekly video updates.

Holly Barr 4th of July “Popper Drop” Campaign

admin — Sat, 17 Jan 2009 07:02:18 +0000

For the 4th of July in 2006, Holly distributed small “poppers” to the neighborhood she was focused on. I designed this simple card to which she affixed the poppers — that’s the root of the word choice, and the reason there’s the large white space under the lilne “Pick a Realtor with POP!!!”

Holly Barr Direct Mail Pieces

admin — Tue, 13 Jan 2009 05:18:37 +0000

First things first, I designed a shell/template that we could use to give pieces a consistent look over time. We decided to include a paragraph about her so every piece introduced her to the reader in case it’s their first time seeing any of her materials. The back included her contact information in the form of a return address, along with blank spaces for mailing requisites such as address and indicia.

Then whenever she wanted to do a campaign, I just developed copy around the idea, added some visuals, and dropped it in. I set things up with a print-and-fulfillment shop that I know in such a way that he could print them and get them out the door within days of me providing artwork.

Holly Barr Web Site

admin — Mon, 12 Jan 2009 23:26:49 +0000

: The home page for Holly Barr, my lovely wife
and “your favorite realtor.”

This is Holly’s current web site. It’s built on WordPress like all my sites these days, which lets her manage her own content, and it features an integrated blog that she uses to share ideas about and observations on the local real estate market.

Holly Barr’s Intero Business Card

admin — Mon, 12 Jan 2009 08:52:49 +0000

Here is Holly’s current business card. I had to work in context of Intero’s brand guidelines that mandate the placement of the color block and Intero logo on the left hand side. I had to take some liberty with the logo to get the picture of Holly up to a decent size. All in all an attractive card that presents makes key information easy to read while presenting Holly’s brand elements in context of her company’s.

Real Estate Listing Tear Sheet

admin — Mon, 12 Jan 2009 05:41:44 +0000

This is a simple tearsheet-style flyer that I designed to help Holly promote a listing. It was posted on bulletin boards throughout the community, and generated numerous calls.

Willow Glen Safety Fair

admin — Mon, 12 Jan 2009 05:28:50 +0000

This is a promotional flyer/postcard I designed for the PAL Willow Glen Safety Fair that Holly sponsored and organized.

Holly Barr Letterhead

admin — Mon, 12 Jan 2009 05:06:45 +0000

I know, letterhead, big whoop. It’s not even fancy letterhead. I’m mostly posting this as a reminder that you need to have letterhead, and I can design it for you as part of a basic logo/identity package.