As part the service element of Nextron’s core business of mass producing small business web sites for yellow page publishers, the company employed a sizable staff of junior web designers and developers. Between that team and a few of us more experienced creative types plus a few programmers, we figured we could build high-end custom web sites too.
My friend Brian Ikeya and I from PCMCIA had at one point played around with the idea of starting a web development shop. We had come up with the name Global Impressions and secured the .com domain name, but never did anything with it. So when we started talking about a high-end web team at Nextron I proposed we take advantage of the unused name/domain and everybody loved it.
The logo I designed for this team, shown here, was a stylized capital G, with the end of the bottom curve forming a lowercase “i” dotted with a globe. The clean curves and gold metallic gradient were meant to convey a sleek, sexy, high-end feeling.